Ivan Lu | Collective Change Institute

Ivan Lu | Collective Change Institute

Collective Change Institute is Asia's leading coach certification and professional coach development program.

Apprentice Coach, CCI

Ivan Lu

– Global Director, Unilever Food Solutions
– Master Degree, National Taiwan University


English, Chinese

Professional background

20-year commercial experience for multinational companies in food service and consumer-centric industries. I am responsible now in Unilever Food Solutions for implementing sales strategies in 26 countries. My success pattern is the new business development by identifying the market opportunity and orchestrating the best mix of resources. Strong track record in leading a high performing team to deliver excellent executions.

Specialty & Expertise

I believe people should be responsible for their own individual development. They will find their own ways to generate internal power and sustain momentum. My role is to help them structure their ideas, see new perspectives, and support the emotions.

Personal Background

High culture sensitivity from various work assignments based in Taiwan, China, Netherlands, and Singapore. Solid experience of team leadership in both authoritative and influential context. Strong organization skills from the global conference, club activities, to summer camps for students.

Coaching style

I am known as a vpositive and friendly person during interaction. I spend mojority time in listening and have a direct style to ask short questions. The diiscipline is what I believe to apply in actions and reflections along the coaching sessions.

Personal philosophy

To build confidence in others is my personal purpose. I believe amplifying people’s strength has higher priority over improving their weakness.